Yahoo! Research Head Dr. Prabhakar Raghavan’s Interview Highlights on Social Influencers

Head of Yahoo! Labs Dr. Prabhakar Raghavan has highlighted in a press interview about some hard problems in social network analytics. In particular, Dr. Prabhakar pointed out about online social influence. Briefly his interview highlights on this topic as follows:
“Is it better to pay a celebrity $10,000 to tweet about your product, or find 10,000 non-celebrities to tout you? The nascent research suggests your money is better spent on the crowd – but the key is finding the people who are slightly more influential than most.”

For more details, please visit Yahoo Wants to Blind the Competition With Science.

IEEE International Workshop: Business Applications of Social Network Analysis (BASNA 2010)

The aim of this workshop is to encourage multidisciplinary discussions related to novel ideas and application geared towards analyzing social network data. By bringing together researchers in the fields of SNA, data mining, and management studies, the workshop will focus on identifying the “grey” areas of collaboration among their respective disciplines:

1. The role of data mining techniques in identifying scalable methods for the extraction and organization of social relations for management research and business practice
2. The role of management research in guiding data mining efforts and SNA metrics development towards theoretically-grounded discoveries about social network emergence.
3. The role of Social Network Analysis in developing and applying metrics and tools for the mapping, evaluation, visualization, and design of social relations in organizations.

Important Dates:
Deadline of submission of papers: 19 September 2010
Paper Review Notification: 11 October 2010
Final Camera Ready Paper Due: 31 October 2010
Deadline for authors’ registration: 6 November 2010
BASNA Workshop: 15 December 2010

For more details, please look at the official website of IEEE International Workshop: Business Applications of Social Network Analysis (BASNA 2010) .

ACM EC 2010 – Related Papers on Social Networks

Social networks related papers that are accepted in ACM EC 2010 are as follows:

1. Collective Wisdom: Information Growth in Wikis and Blogs
Sanmay Das, Rensselaer Polytechnic Institute, Malik Magdon-Ismail, Rensselaer Polytechnic Institute
2. Emergence of Cooperation in Anonymous Social Networks through Social Capital
Nicole Immorlica, Northwestern University, Brendan Lucier, University of Toronto, Brian Rogers, Northwestern University
3. A Behavioral Study of Bargaining in Social Networks Tanmoy Chakraborty, University of Pennsylvania, Stephen Judd, University of Pennsylvania, Michael Kearns, University of Pennsylvania, Jinsong Tan, University of Pennsylvania

ESA 2010 – Related Papers on Social Networks

Related papers on social networks that are accepted in ESA 2010 are as follows:

1. Contribution Games in Social Networks by Contribution Games in Social Networks
2. Communication Complexity of Quasirandom Rumor Spreading P. Berenbrink, R. Els¨asser and T. Sauerwald

Articles in Communications of the ACM (CACM)

The following articles related to social networks are published in August 2010 issue of CACM.

     1. thinkflickrthink: A Case Study on Strategic Tagging (by Eugenio Tisselli)
     2. Predicting the Popularity of Online Content (by Gabor Szabo and Bernard o A. Huberman)